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Voice of Customer (VOC), Emotional Intelligence and Tone Deaf Businesses
Credit www.sxc.hu New research from MarketTools indicates that VOC (voice of the customer) is deaf to the majority of businesses even when the customers complain through social media or other vehicles....
View ArticleIs There A New C-Suite Role on the Horizon?
Economist Intelligence Unit released a new report with some interesting data on “who knows the customer best?” Some of the findings from those in senior Business Leadership C-Suite roles are...
View ArticleA Tale of Two Clueless Companies – Part 1
Charles Dicken’s fans may remember the beginning lines of his book, A Tale of Two Cities. Dickens wrote “It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of...
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